Google’s announcement of an update to their mobile algorithm has increased the importance of responsive sites in recent years. A responsive website is more than just the latest design trend, it’s something which needs to be taken seriously. Everyone from Google’s key decision makers to SEO professionals will tell you that it is essential for your business.
Mobile phone use has long overtaken desktop use for browsing online and responsive design must take this into consideration. A mobile phone user will not not remain on a site that is difficult to read or navigate due to poor mobile design.
What is responsive web design?
The size of the devices we use to browse the web varies greatly, from desktops and laptops to mobile phones. A responsive website adjusts itself automatically depending on the device being used and displays information in a readable format making it immediately user-friendly.
A responsive design benefits SEO
Google’s goal is to provide high-quality, hyper-relevant search results. A responsively designed website will increase your chances of appearing at the top for key terms related to your niche. This will boost traffic and conversion rates.
If you are looking for an agency that can create a responsive website, make sure they offer a range of services, including design and SEO. You can be sure that your website will be SEO-ready from the start. For help with Web Design Swansea, contact a site like https://www.accent-adc.co.uk/
Shareable and social media-friendly
A responsive website will help you achieve your goal of encouraging social interaction and sharing your content on different platforms. You can focus on creating content and measuring how well it resonates with your audience, knowing that your content will be presented the way you intended.
Web designers of high quality can integrate social sharing buttons into responsive designs, so that your audience can easily share an image, video, or article in their social feeds with just a few taps or clicks, benefiting both the visitor and your business.
Additional Benefits
A responsive design can save you money over the long-term, since it eliminates the need to create and maintain separate designs for desktops and mobiles.
A responsive design can help you focus on creating a cohesive and consistent digital brand identity across all platforms and for all types of devices.